How Advertising Preserved Free Speech, Helped End the War and Introduced You To Club Med
Wednesday, October 9, 2013
Starbucks ad
This ad is brilliant for what it doesn't say: it's the anniversary of John Lennon's birthday (October 9)
Instead it quotes one of his iconic lyrics "Come together" and then offers the reader a reason to buy a coffee that has nothing to do with coffee.
Here's the text of the ad:
This is a really brilliant ad for what it does and for what it doesn't say.
Friday, October 4, 2013
Print vs television ads
It's fascinating that a whole technology was developed to silence ads on television (quick! the remote!) yet people are unwilling to "silence" print ads.
This isn't a scientific survey or a controlled study of course, but it sure is interesting!
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